The Quick & Dirty Guide To Snapchat Marketing

The Quick & Dirty Guide To Snapchat MarketingI know, I know. It just seems so far out there for many small businesses. But hear me out. Snapchat is seriously a network to consider. Plus, it seems like every few weeks Snapchat is making headlines with new updates and features. Just this week Snapchat launched the new Discover feature, which is a brand new way to consume content on Snapchat. We'll get into that below. Click Here To Read More...

Socially Stephanie Answering Your Social Media Questions

SociallyStephWhether you don't know how to get started on Facebook or aren't sure why to use hashtags, I've got you covered. I'm also a columnist at SocialMediaToday where I tackle all of your best social media questions. Here's what you've missed. Click Here To Read More...

7 Ways To Get Better Facebook Results

7 Ways To Get Better Facebook ResultsAh Facebook. We love to hate on them and hate to love them. I talk to a lot of businesses daily and it's very rare to have Facebook not come up in the conversation. We are addicted to Facebook and with that mentality everyone wants to know how to tap into the billions of users for their business.

Hey, I get it! Unlocking the secrets to Facebook can help you grow your business and keep your fans happy. The problem, however, is that Facebook is always changing. The newest change is the declining Facebook reach. It's annoying. It's frustrating. And I wish there was a magic pill that helped you reach all your fans on Facebook every time you post something. Unfortunately that's not going to happen. However, there are some things that you can do that will help you reach more people on Facebook. Click Here To Read More...

17 Social Media Myths Debunked

16 Social Media Myths DebunkedThe thing that is holding us back from being super successful is often those things you tell yourself. Call it fear. Call it procrastination. Call it what you want. I get it. We all have the voices inside stopping us from achieving what we really want sometimes. Click Here To Read More...

5 Farmer’s Market Marketing Ideas

How To Market Your Farmer's Market BusinessI love me a good farmer's market. The sunshine, the local produce and artisanal goods, and the community feel all make me smile. As Jason and I have been going to farmer's markets regularly for around 5 years we see huge potential for marketing. The only problem is that most of the vendors aren't doing much marketing at all. Click Here To Read More...

2 Important Things I’ve Learned About Social Media From My Sister

2 Imporant Things I Learned About Social Media From My SisterI've been spending a lot of time with my sister these days. In fact, right now she's sitting across from me as we co-work together.  I like her presence while I'm working, it's different than mine. And although we look a like, we think very differently. Click Here To Read More...

Why Visual Content Is Important For Your Social Media Strategy

Why Visual Content Is Important To Your Social Media StrategyJust recently I hosted a webinar about creating your 2015 social media plan. It was based off of this article. My number 5 trend, "Shorter Attention Spans Require More Visuals" has had a lot of you emailing and commenting with questions. I love that, it means I have your attention and that you are ready to up your game. WIN! Click Here To Read More...

Why Social Video Is Important For Your Engagement

Why Social Video Is Important To Your EngagementRaise your hand if you have gone a day without watching video on the Internet. Very few hands raised, right? It's hard not to watch video online. In fact, video is everywhere. Scroll down your Facebook feed and you'll see it there streaming with out you even clicking on it. Scroll down Instagram, yup. There is it. You can't run from online video. As a marketer and a small business owner it's time to embrace it. Click Here To Read More...

Why Instagram, Snapchat & Vine Should Be Included In Your Social Media Marketing Strategy

Why Instagram Snapchat & Vine Should Be A Part Of Your Social Media StrategyPeople are fleeing Facebook. Literally jumping ship. In fact, some younger kids and teens are not even creating Facebook accounts anymore. It's becoming a network that works really well for parents and grandparents, but not so much for teens and millennials. Hey, don't get me wrong, if your audience is not millennial and Facebook is still working for you, then you should definitely ramp it up. If your audience is a mixture of all ages, then stick with Facebook for the older generation and diversify it. Click Here To Read More...

Why Your 2015 Goals Should Be To Blog Daily & Be Social

Why Your 2015 Business Goals Should Be To Blog Daily And Be SocialLast year Jason and I proposed to blog daily for 2014. We made it our goal. We didn't quite hit 365 blogs posts, but we did post over 200 which I'm very proud about. But beyond being proud the results we're getting because of it is what really counts. Our business has grown (thank you for being a part of it) and we've seen our traffic soar in the past year. A huge part of this growth is due to the fact that we've been blogging very regularly and been social every day. In 2015 we'll do the same and try to blog even more.

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