Category Archives for "Blogging"

5 Reasons You Need A Blog To Get Better Social Media Results

Why You Need A Blog For Social Media Marketing ResultsMy title of this post aside, obviously you can use and be active on social media if you don't have a blog. I know plenty of teenagers who do it every day! But we're here to talk about your business. At the end of the day, the reason you're using social media is to grow your business, right? (If not, then you can stop reading here and go find something else to do.) Still with me? Great. Now that we're on the same page, let's look at the most important reasons you need a business blog to get real results from your social media efforts...

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How To Be A Better Business Blogger

How To Be A Better Business BloggerI talk to business owners all the time. It is my job after all. Many of the small business owners I talk to understand that they need to have a blog but just don't understand how to get started and what to write about. And it can be tricky. I know, I've been there before too.

Now, coming up with ideas to blog about and sitting down to write is my favorite part of the week. But I had to work at it. You know what they say…Practice makes perfect. Well, I don't know if I believe that completely. If you are practicing with the wrong strategy or wrong technique, you are just going to perpetuate that.

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7 Ways To Generate More Blog Traffic

How To Increase Your Blog TrafficAs a business, your online success is determined by the amount of leads and sales you can generate.  Of course that depends on the amount of traffic you generate.  One of the best ways to increase your website traffic is to have an active and engaging blog.

And no, I'm not just pulling this out of thin air.  My thoughts and beliefs on the subject come from cold hard facts.  Take a look at our traffic last year.  We started blogging in March on a regular basis, from there we increased our blogging output and it took hold!  This year we have a goal of blogging every single day.  Why? Because it works.

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How Your Blog Is Like Your Spring Garden

How To Grow Your BlogWell, it's officially spring. Well, at least in my part of the world. The weather is warming, the buds are blooming and the air is fresh and clean. Today I took to the garden for my ritual Spring gardening session. Yes, I like to say I have a green thumb. And I'm somewhat of a tomato freak. The more tomatoes I can cram in, the better. So needless to say a few varieties of tomatoes went into the ground, along with eggplant, string beans, zucchini and cucumber. As I was digging into the soil, I started thinking about the blogging process and it hit me. Blogging and gardening have a lot in common. Perhaps that's why I love them both.

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Social Blogging 101

Social Blogging 101The very best kind of blogging you can do is something I like to call "Social Blogging." We tend to think of "blogging" and "social media" as two separate and distinct categories in our Web Marketing arsenal, but really these two activities go hand-in-hand. In fact, if you start thinking of your blogging more in terms of social and your social more in terms of blogging, you'll benefit greatly on both fronts. Here's how...

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How To Become A LinkedIn Influencer

How To Become A LinkedIn InfluencerIf you're anything like me you understand the value of LinkedIn. As a business to business company, LinkedIn has helped us promote our services, grow our networks, and increase our traffic and leads. LinkedIn is an invaluable network.

LinkedIn is making the move towards a publishing platform. They have acquired SlideShare as a first step. Then they released their LinkedIn Influencers program. It's clear that content is important to LinkedIn. In fact, their engagement has been on the up since they have moved to a more content and sharing focused platform.

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