Category Archives for "Email Marketing"

Double Opt In vs Single Opt In – What’s Best For Your Email Marketing?

Double Opt In Vs Single Opt In

Few issues in web marketing generate such intense debate as the classic “Should you use double opt-in or single opt-in when acquiring new email subscribers?” Before revealing my personal position on this issue, I want to walk you through as many of the important considerations so YOU can make the best decision for your business […]

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